Eyeglasses are an extension of who you are. Our fashion eyewear consultants travel around the world to bring you the most cutting edge and modern eyewear as well as exclusive offerings. Stop by and find something stylish in every sensibility.
Named Milwaukee’s “Best Eyewear” on multiple occasions.
Optix - celebrating more than 20 years of memorable first impressions.
Salt Optics
Oliver Peoples
OGI
Salt Optics
Oliver Peoples
OGI
Salt Optics
Oliver Peoples
OGI
Kathy: Manager & Eyewear Fashion Consultant
Kathy has been the manager and style maven of Optix for nearly 20 years. She and the rest of the staff take pride in helping select eyewear that’s right for you as an individual. Stop by and let Kathy and our team guide you to a custom pair of glasses that fit your needs and personal style.
Looking for a particular frame or brand?
We’ll happily help you find and special order any fit or style.
From European designers Bevel, Frances Klein, Ann et Valentin and many more! Celebrate summer with a pair of prescription sunglasses. And remember Optix has the quickest turnaround possible on a pair of glasses, offering same day service on many prescriptions!
Board Certified Optometrists
Latest Examination Technology
Prescription and Non-Prescription Glasses & Sunglasses
Experienced Opticians
Custom Fit & Trials
Various Types & Brands in Stock
Emergency Eye Care & Consultation
Walk-ins Welcome
Yearly eye examinations are recommended because many health problems show signs and symptoms in our eyes first. Early detection and treatment of conditions helps prevent any further health or vision complications.
is a disease that affects our peripheral sight first and causes blinding if left untreated. Eye drops and surgeries help prevent sight loss if diagnosed in time.
can have sight-threatening complications if left uncontrolled. Annual exams are necessary to watch for these complications.
is a disease that affects our central vision and is now more than ever treatable if diagnosed in time.
usually occur with aging and cause cloudiness of the lens inside the eye.
Yearly exams allow for early detection and monitoring.
An eye exam allows the optometrist to help your physician detect different health problems, including:
It's important to alert your optometrist of any of eye-related symptoms. Schedule an exam if you are experiencing:
We accept many plans including: VSP, NVA, Eye Med, and Medicare. Please call to see if we accept your insurance.
No, just stop on by. Only visits requiring you to see our doctors need an appointment.
We’re always updating our extensive collection to bring new lines and styles to Milwaukee from all over the world.
Our doctors recommend a yearly eye exam to check for changes in your prescription and to evaluate your eye health.
Dilated exams allow our doctors to see a larger part of the retina and help diagnose certain eye diseases and health problems. Our doctors will recommend dilation if they feel that it is necessary during your exam.
Yes. We have a wide selection of designer non-prescritpion eyewear, and any of our frames can be made into non-prescription sunglasses.
Our doctors may recommend glasses for different needs, including: computer or near vision, distance vision, sunwear, multifocal or progressive lenses. Many of our patients have multiple pairs of glasses to fit different styles as well.
We carry trials of all major brands of contacts and our doctors fit the contacts based on the need of each individual.